Whole Grains 101

whole grains 101


Existing Standards for Whole Grains

What exactly IS a whole grain food? What counts? Consumers wanting to get the recommended three or more servings a day want to know. School foodservice directors being asked to "serve more whole grains" want to know. And manufacturers looking to label their products responsibly want to know.

The answer is fairly straightforward when you're dealing with 100% whole grains. A dish of brown rice or oatmeal is whole grain – no questions asked. As is a slice of bread made with no other grain but whole grain.

The answer isn't simple, however, when a product's ingredients include both whole grains and refined grains. In many cases, whether such a product is considered "whole grain" depends on which government agency or program, in which country, has a say in the answer. Our list below covers most known standards in the U.S.; we welcome visitors to this website to alert us to other standards in other lands.

Where+WhenWho+What What qualifies as whole grain
Other restrictions
International
2005
Whole Grains Council
Basic Stamp
At least 8g WG per serving
none
International
2005
Whole Grains Council
100% Stamp
At least 16g WG per serving
All the grain is whole grain
none
USA
1999 / 2003
FDA
Whole Grain Health Claim
At least 51% of the total weight must be WG limits on fats and cholesterol
USA
2004 / 2008
USDA / FNS
Healthier US School Challenge
All WG ingredients, together, must be the primary ingredient; must contain more whole grain than refined grain. Food must contain at least 14.75g of total grain (25g for grains such as rice)
USA
2005
USDA / FSIS
Interim Policy Guidance
At least 8g WG per serving
At least 51% of the grain is WG
none
USA
2007
IOM
Report on Competitive Foods
Requires foods to be (or contain a serving of) fruits, vegetables or whole grains but does not clearly define "serving."
Limits on fat, sugar, calories and sodium.
USA
2007
USDA / FNS
WIC interim rules
In general, WG must be the first ingredient and foods must qualify for the FDA whole grain health claim.
Only certain grain products qualify; no added sugar, salt, or oil allowed in rice, barley, bulgur or oatmeal; sugar restriction and iron requirement for breakfast cereals.
Denmark
2008
DTU (Danish National Food Institute)
Fuldkorn (Whole grain) report
Flours and grains must be 100% WG. For breads, crisp breads, breakfast cereals, pasta and noodles, at least 51% of the dry weight must be WG. (i.e., 35% of total weight for bread, 55% of total weight for other categories) Only the foods listed here can be called whole grain – so no whole grain cookies, cakes, waffles, etc.!

 

Here are some definitions that may also be useful to understand:

Country Term
Meaning
Source
USA
100% Whole Grain
All the grain is whole grain. Feb 2007 Draft Guidance, FDA
Canada
100% Whole Grain
All the ingredients are whole grain.
 

 


All information on this website is © 2003-2007, Oldways Preservation Trust/Whole Grains Council, unless otherwise noted.

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